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TikTok is introducing a fresh option that allows them to lessen the volume of AI-made content appearing in their timelines. This move comes as the company announced that it currently hosts more than 1 bn AI-generated clips.

Pilot Phase and Launch

The update is being tested over the next few weeks before a full-scale release. This shift aligns with a rise in AI content, driven by recent AI video creators.

The Broader AI Trend

Recent reports that almost 10% of the most rapidly expanding content creators on a competing service exclusively feature AI-generated videos. A large amount of this output is classified as low-quality AI content, a phrase for inferior, factory-style content that is frequently absurd or bizarre.

“We know from our community that many people like content produced via AI tools, from digital art to educational videos, and we want to give people the option to see more or less of that, based on their own preferences,” commented a platform representative.

Volume and Proportions

The platform announced that there are presently over a billion videos on its app tagged as AI-generated. Overall, over 100 million pieces of content are added to the app every day, making clips made by AI a relatively small percentage of its complete catalog.

Customizing Your Feed

Viewers will be capable of reduce or increase the amount of AI content they see by using the content preference feature in the app and choosing the AI content topic. Additional categories that currently be adjusted under the setting include current affairs, fashion, beauty, and dance.

Platform Guidelines

TikTok’s policies mandate content makers to tag lifelike AI-made content, and it forbids harmful AI impersonations of public figures or crisis events. Any realistic AI video that is not labeled can be deleted under its terms of service.

Furthermore, the service will from now on add an “AI-made” tag to content created with its own AI tools, or detected by an collaborative effort for spotting content made by AI. This measure is designed to help prevent users from trying to circumvent the tagging system.

Educational Initiatives

The platform is furthermore launching a two million dollar awareness program for specialists and institutions to develop learning resources about using AI responsibly. This project will support educational bodies dedicated to teaching programming and robotics.

Platform Protection

The platform has supported its moderation strategy, amid discussion over plans to lay off numerous content moderators in Britain. The company is planning to reduce hundreds of positions in its trust and safety division in the UK capital, with worker representatives and online safety experts raising concerns that humans are being replaced by machine-led review.

A company official stated that human moderation would still have a role, but AI can shield workers by removing the most graphic content prior to it has to be seen by staff. TikTok announced a 76% decrease in explicit and harmful content seen by human moderators over the past year due to intervention by its machine learning processes.

It is vital to balance humans and technology to keep the platform safe,” the official commented. “We’ll have humans as involved in the system, but we also think it’s very important to reduce exposure to harmful content as quickly as possible, which is why a significant AI assistance is really helping us process content quickly.”